Privacy Policy

Your privacy is important to us. It is Sahara Swimwear's policy to respect your privacy regarding any information we may collect from you across our website, https://www.saharaswimwear.co.uk, and other sites we own and operate.

We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.

You will also notice that when you look at the location (URL) field at the top of the browser you will see it begin with 'https:' instead of the normal 'http:'. This means that you are in secure mode.  

We only retain collected information for as long as necessary to provide you with your requested service. 

What data we store, we’ll protect within commercially acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use or modification.

We don’t share any personally identifying information publicly or with third-parties, except when required to by law.

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites, and cannot accept responsibility or liability for their respective privacy policies. 

We use a technology called “cookies” as part of a normal business procedure to track patterns of behaviour of visitors to our site. A cookie is an element of data that our Website sends to your browser which is then stored on your system. They are also used to track the contents of your shopping cart if you choose to purchase goods. You can set your browser to prevent this happening. Any information collected in this way can be used to identify you unless you change your browser settings.

You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.
Your continued use of our website will be regarded as acceptance of our practices around privacy and personal information.

If you have any questions about how we handle user data and personal information, feel free to contact us via the email address provided in the contact page.


This policy is effective as of 23 December 2020.